The Good Food Co. is an up and coming wellness health food store that is opening in London in November. The store will also include a cafe and the they will offer Low-Carb Gluten-free, Paleo, Raw, Vegan, Nut-free and No Added Sugar.
To begin the project I was given a logo that they wanted tweaked a little and a list of brands they were wanting to sell. They describe themselves as a Californian, Aussie vibe so handwritten fonts and white, bright backgrounds were used to create a similar feel.
The design work didn’t stop there. The Good Food Co. wanted to carry their branding across bags and a line of Tea. The bags were such a success that the client said “I don't think I've ever worked with a team that get my visions like you do, they are honestly brilliant.”